For a long time Augmented Reality has been imprisoned in the land of the Native Application. But now Web Standards, Browsers, Devices and javascript libraries have matured enough to set AR free, making it possible to create AR that runs using “nothing but a Web Browser”. In fact it’s not only “possible”, it’s downright easy and loads of fun too! I’ll show you how today, you can easily add AR as an alternative interaction model to any web application you are building and how this will totally change the way you and your users will see and use the web over the next few years.