The Psychology of Site Speed and User Happiness

Over the past few decades, there has been a great deal of fascinating research into how human beings engage with technology. These studies – many of which have findings that have persisted over the years – demonstrate that we don’t just want our technology to be fast, but at a deep neurological level, we need it to be fast. Because our “need for speed” is deeply rooted in our neural wiring, it is unlikely to change, no matter how much we might wish it could.

Source: The Psychology of Site Speed and User Happiness | SpeedCurve