The Fastest Site in the Tour de France – CSS Wizardry

August 20, 2025

Screenshot of the Merida website showing the REACTO TEAM road bike in white with blue and gold accents, black wheels, and aerodynamic frame design.

Bold claims, but how do they stack up in the browser? For an industry utterly obsessed with speed, how does that translate to its online presence? Every individual in the peloton wants to be the fastest rider, and every bike manufacturer that sponsors them claims to have the fastest bike, but who has the fastest website?

I took a look at the sites of every bike manufacturer that has a presence in 2025’s Tour (all 21 of them) and ran the numbers. My question: does a bike brand’s focus on web performance predict their performance on race day?

Source: The Fastest Site in the Tour de France – CSS Wizardry

In the spirit of Jake Archibald’s Formula 1 website performance analysis from a few years ago, we have Harry Roberts analysing the performance of Tour de France team websites in this fun article.