Riley Coleman

Riley is a human-centred design veteran, self confessed problem solving junkie and tech nerd. Riley started their career as service designer creating behaviour change programs for marginalised communities in the not-for-profit sector. Resulting in awards by the International Red Cross and the United Nations.

Before studying a Masters in Human-Centred Multimedia and transitioning to user experience design. Riley has spent the last 12 years working in design leadership roles, building & scaling design practices in Australia, Germany, Netherlands and Sweden.

In early 2024 Riley was sitting in a lecture during a course in London on the Ethics of AI when they had the sickening realisation that, they couldn’t hand-on-heart say, the work they’d done on 4 AI projects in the previous 8 years hadn’t caused harm, hadn’t been bias.

**Good people with best intentions can cause systemic harm when designing for AI.**

Riley has spent the last two years learning about how to design AI that is highly capable and trustworthy. This moment later turned Riley into “an accidental founder” of AI Flywheel. Since then Riley has taught over 312 designers Human-Centred Ethical AI, as well as consulting teams on redesigning their operations for the AI era.