Designing a Grid-Aware Branch

August 13, 2025

Webpage from Branch magazine showing three issues: Summer 2025 “Attunement” with a surreal green plant-like figure, Spring 2024 “Finding beauty in the imperfect” with pastel flowers and butterflies, and Winter 2023 “Gentle Dismantlings” with abstract purple and green artwork.

Branch launched five years ago, and if you’ve been following along, you may have noticed that issue 9 arrives with a fresh site redesign. This new design builds on valuable feedback we’ve received from you, our community, and some brand-new ideas we’ve been exploring as part of the Green Web Foundation’s Grid-aware Websites project.

Source: Designing a Grid-Aware Branch

We’ve covered the impact of the web on the environment and energy use a few times here at Conffab. Here the folks at Branch Magazine talk about redeveloping their website to be grid-aware.